June 2010
9 posts
manage the noise!
How Social Media Gives PR a Seat at the Table
Great webinar from @Vocus today…here are the main tidbits…feel free to share
Know your target: LISTEN to conversations about your brand online across channels
Create Social Media-friendly releases with rich media including links, videos, keywords, pdfs, etc.
Distribute online through highly-ranked site—twitter, facebook, bing,...
My notes on Peter Shankman's (HARO) webinar on...
Feel free to share! It was a great Vocus webinar!
Self Promotion saving the world
Self promotion when done well is never about you. Always about engaging others.
Getting other people to want to do your promotion for you.
When done right: not self promotion
It’s helping
Giving people something to talk about
Being ‘that guy’
Everyone has a soapbox…be interesting! If you aren’t interesting,...
Moral Advertising and PR amidst the oil spill
So for most PR practitioners a job with a major corporation would be the ultimate? Correct? So what would you do if BP picked you to work for its company right now? I can guarantee the money would be good (Well for the next few months at least until their cleaning efforts and lawsuits are totalled up). But could you really go to work everyday trying to put a spin on one of the worst ecological...
